CheckM8 Powers IAB Rich Media Rising Stars

Posted on April 18, 2011 by Eric Low
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CheckM8 released the IAB Rich Media Rising Stars (http://www.iab.net/risingstars) ad units available as a full-service or through its do-it-yourself AdVantage|RICH MEDIA Studio.  The rising star ad units give publishers new monetization opportunities and creative agencies and advertisers a new canvas in order to maximize effectiveness of online campaigns.

CheckM8’s IAB Rich Media Rising Stars formats are designed with SMB advertisers in mind. Each uses simple creative assets such as Images, dynamic HTML (for YouTube videos, micro sites, interactive maps, and real-time content), and/or Flash. The drop-and-go simplicity of CheckM8-powered rich media formats dramatically lowers the barrier to entry for advertisers without an agency or sophisticated creative department.

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CheckM8 Enters Video Scene with Veoh Partnership

Posted on March 29, 2011 by CheckM8
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Veoh partnered with CheckM8 to deploy the AdVantage|VIDEO platform to modernize video advertising sales as one of the world’s most popular video content and Internet Television sites.

The partnership empowered Veoh to create groundbreaking in-stream, overlay and interactive rich video ad products with a scalable platform enabling instant VAST 2.0 & VPAID compliance for third party video advertisers and video ad monetization networks.

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CheckM8 ‘Likes’ Rich Media for Social Networking

Posted on March 8, 2011 by CheckM8
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myYearbook partnered with CheckM8 to deploy the AdVantage |  RICH MEDIA platform to create and deliver high-impact rich media ads across its social media network.

The partnership marries the interactive nature of rich media ads with the social nature of myYearbook content to breed a new generation of digital advertising.

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CheckM8 Delivers Rich Media for Mail.com

Posted on February 3, 2011 by CheckM8
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Mail.com Media Corporation (MMC) partnered with CheckM8 to deploy the AdVantage|RICH MEDIA platform to enrich advertising opportunities on its Mail.com portal and e-mail service. along with a group of lifestyle websites.

The partnership enabled MMC to productize a new line of advertising sponsorships with key advertisers that leverage interactive video capabilities.

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CheckM8 Makes Rich Media Headlines with The New York Times

Posted on January 11, 2011 by CheckM8
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The New York Times partnered with CheckM8 to deploy AdVantage| RICH MEDIA Full Service to create new premium ad programs with high-end creative services.

The partnership resulted in a first-to-market luxury ad product on the front page of nytimes.com, with elegant creative ad design and dynamically driven product carousels enabling an e-commerce shopping experience.

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